The 9 Best Startups Books

Looking to build your startup knowledge? You've landed in the perfect place to discover carefully curated books on startups that can transform your entrepreneurial journey.

Browse through expert reviews of the most influential startup books – from Eric Ries's revolutionary Lean Startup methodology to Peter Thiel's visionary Zero to One. Whether you're launching your first venture or scaling an existing business, these essential reads provide battle-tested strategies and insights from founders who've succeeded in the startup ecosystem.

Each book has been selected for its practical value and actionable advice. Discover why these are considered the best books about startups, and find the perfect read to address your specific challenges as an entrepreneur.

(Disclosure: We love sharing our favorite books with you! As an Amazon Associate, we earn a small commission from purchases you make through our links, which helps us continue creating content you enjoy.)

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses - Eric Ries

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

by Eric Ries

"The Lean Startup" by Eric Ries offers a refreshing management approach for creating successful products under uncertainty. Unlike traditional methods that spend months on development before market testing, Lean Startup advocates launching rudimentary prototypes (MVPs) early to gather customer feedback and iterate quickly. This practical guide is particularly valuable as the author draws from his own experiences, making the Build-Measure-Learn cycle both compelling and actionable.

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Zero to One: Notes on Startups, or How to Build the Future - Peter Thiel

Zero to One: Notes on Startups, or How to Build the Future

by Peter Thiel

In 'Zero to One,' PayPal founder Peter Thiel outlines seven criteria for startup success, emphasizing revolutionary technological advancement and monopoly positions through innovation. Thiel argues that real success comes from creating something entirely new rather than incrementally improving existing technology. This concise, accessible book combines real-world examples with Thiel's personal Silicon Valley experience, making it essential reading for founders and investors alike.

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Nail It then Scale It: The Entrepreneur's Guide to Creating and Managing Breakthrough Innovation - Nathan Furr and Paul Ahlstrom

Nail It then Scale It: The Entrepreneur's Guide to Creating and Managing Breakthrough Innovation

by Nathan Furr and Paul Ahlstrom

The authors of 'Nail It Then Scale It' present a systematic method for entrepreneurial success based on years of research. They reveal that entrepreneurs fail not because they can't build products, but because they build unwanted ones. The book outlines a scientific approach: identify monetizable pain points, verify customer needs, and develop solutions collaboratively through prototypes and feedback – increasing success probability while minimizing risks.

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The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers - Ben Horowitz

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

by Ben Horowitz

Ben Horowitz's book combines an engaging autobiography of his journey from Netscape to founding a prestigious VC firm with practical management advice for navigating business challenges. The first part offers an entertaining look at Silicon Valley during the DotCom crash, while the second provides pragmatic leadership strategies particularly relevant for larger companies. Throughout, readers receive hard-earned wisdom from real-world management situations rather than dry theory.

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Choose: The Single Most Important Decision Before Starting Your Business - Ryan Levesque

Choose: The Single Most Important Decision Before Starting Your Business

by Ryan Levesque

"Choose" by Ryan Levesque guides entrepreneurs through selecting the right market before implementing the customer-focused methods from his previous book "Ask." Through a detailed, research-backed process of brainstorming and selection, Levesque helps minimize business failure risk using objective criteria and checklists. The book balances technical guidance with motivational writing and inspiring success stories, making it valuable for anyone aiming to maximize their entrepreneurial success through smart market selection.

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Lean Customer Development: Building Products Your Customers Will Buy - Cindy Alvarez

Lean Customer Development: Building Products Your Customers Will Buy

by Cindy Alvarez

Cindy Alvarez's 'Lean Customer Development' shows you how to identify genuine customer needs before building products. As a companion to Lean Startup that focuses on the pre-MVP phase, this practical guide teaches effective interviewing techniques, problem-focused research, and systematic feedback collection. Whether you're a founder, product manager, or developer, this accessible, hands-on book provides invaluable templates and step-by-step guidance you can apply immediately.

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Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll - Mike Michalowicz

Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll

by Mike Michalowicz

Mike Michalowicz's unconventional guide uses toilet paper as a metaphor for business resources – the less you have, the more creative you must be. This experienced founder offers practical advice on aligning business values, maintaining focus, and taking strategic action. Written with profane language and potty humor rather than academic theory, this inspiring book is recommended for aspiring or current entrepreneurs.

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Never Enough: From Barista to Billionaire - Andrew Wilkinson

Never Enough: From Barista to Billionaire

by Andrew Wilkinson

Andrew Wilkinson's 'Never Enough' chronicles his rise from minimum-wage barista to tech billionaire, but focuses more on the insights gained than success stories. He shares concepts like lazy leadership and anti-goals, while honestly confronting the emptiness that can accompany financial success. This thoughtful, self-critical book offers valuable perspective for entrepreneurs and anyone looking beyond material success.

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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It - Michael E. Gerber

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

by Michael E. Gerber

The E-Myth Revisited explains why 90% of small businesses fail: technical expertise doesn't guarantee business success. Gerber reveals that a thriving company needs not just a technician, but also an entrepreneur and manager. The founder must work ON the business, not just IN it, developing systems that allow for delegation. With practical examples and an engaging narrative, this essential read offers valuable insights for aspiring and struggling entrepreneurs.

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