Nancy Duarte, an expert in the field of presentation design, demonstrates how to create impressive and impactful presentations that not only inform the audience but also inspire and move them to take action. Presentations whose ideas stick, causing the audience to reflect on and talk about them long after they are over.
The underlying idea is to develop a story around the information and then use storytelling principles (as employed in film and literature) to evoke emotions in the audience. The hero of the story is not the presenter but the audience itself. The presenter plays the role of a mentor, inspiring and encouraging the audience to take action.
The author explains these principles through speeches and presentations by well-known speakers and presenters such as Steve Jobs, Martin Luther King Jr., and Ronald Reagan and shows how to incorporate their techniques into your presentations.
A recommendation for anyone who wants to turn their presentations into captivating and impactful experiences, leaving a lasting impression on their audience.
About the Kindle version: Due to numerous graphical contents and partly colored text, I advise against buying "resonate" in the Kindle edition. It does contain the graphics, but in poor resolution, so you cannot read them well even after tediously zooming in.
🎧 Suitable as an audiobook? The title is unavailable as an audiobook and would not be suitable as such.
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